‘SHOW NO MERCY IN THE OTHER ROOM’: EXAMINING LOCAL ALCOHOLIC APHRODISIAC CONSUMPTION AMONG MALE YOUTH IN RURAL ABEOKUTA, SOUTHWEST NIGERIA

Abstract

There has been a significant increase in the consumption and abuse of aphrodisiacs among youths worldwide, with serious health and societal implications. This paper investigates the consumption of local alcoholic aphrodisiacs and their health impacts on male youths in Abeokuta, Southwest Nigeria. Utilizing qualitative data from semi-structured interviews with 21 purposively sampled participants, the study finds that these young men consume the drinks primarily due to the belief that they enhance sexual performance, treat conditions like piles, provide consolation, and boost ego. Many are unaware of the substances' contents and associated health risks. The study also highlights the effects of government bans on these beverages. The paper emphasizes issues such as stereotyped masculinity, the sexualization of drinks, and the need for responsible drinking practices. It calls for a comprehensive approach by stakeholders, including the government, to develop informed, inclusive, and effective policies.   Keywords: Youth, Africa, Nigeria, Alcohol, Aphrodisiac, Public policies,